Badoo is the world's largest and fastest growing social network for meeting new people. First launched in 2006, it has around 140 million registered users worldwide and more than 125,000 new users signing up every day. You can check it out at Badoo.com.
The Badoo Project is a quest to help New Yorkers say a very personal 'Hello' to their city. It kicks off with a 3 day photoshootathon, where 4 hot photographers will undertake the ambitious task of capturing 1000 portraits of New Yorkers.
Based on personality, energy and individuality, a final 24 will then get the chance to say 'hello' to the city. Every billboard, banner and media across New York will star one of their faces.
Because New York is the coolest, most diverse and thrilling city in the world, and we want to find people just like you.
You can sign up for the shoot at http://theproject.badoo.com/registration.phtml
Anyone 18 or older can enter.
The photo shoot event will be held on March 22nd, 23rd and 24th.
The shoot will take place at 74 Mercer Street, 2nd Floor, between Spring and Broome Street, in the heart of Soho.
When you register online, you will be assigned a designated time slot for your photo shoot. Please arrive promptly at that designated time. If you were confirmed only for a general admission slot, please arrive on the designated date. General admission is from 7pm to 9pm. The earlier you arrive for general admission, the better your chances of being photographed.
You don’t need a Badoo account in order to register for the photo shoot. When you arrive at the event, you’ll have to create a Badoo account in order to proceed into the photo shoot. We’ll have our Badoo team on-hand to assist you in setting up a profile, which should only take a few moments.
There will be 24 winners.
Wear whatever you’re happiest and most comfortable in. It’s a totally casual vibe. We’ll have a selection of stylish items and accessories if you’re into the flair thing.
Your hair & makeup should be a reflection of your own personal style – and all styles are welcome. Our glam team will give you a light touch-up before your photo is taken.
No problem, just go back into the confirmation email you received. Click on the link in that email to update your reservation. Please note, we are expecting to fully book all of our registration slots – so if you need to change your registration time, we might not have availability at your preferred time.
You’re welcome to bring friends along for the photo shoot event. However, we can’t guarantee that your friends will be photographed unless they register online.
You must be 18 or older.
Yes, you must bring a valid government-issued photo ID such as a driver’s license or passport.
The photographers at the shoot will be Danielle Levitt, Kenneth Cappello, Brooke Nipar and Dan Martensen. As four of America's hottest fashion photographers, they have worked with Katy Perry, Ryan Reynolds, Heidi Klum, T.I., Kelly O. and Kings of Leon, with their photos appearing in titles ranging from GQ to Vogue. Want to know more? Click their names to check them out.
Unfortunately no, it’s not possible to choose your photographer. But we promise, they are all amazing and equally talented.
We don’t have designated storage for guests, but we will have a coat check. Please note that we are not liable for your personal belongings – so if it’s super valuable (e.g. laptops, family heirlooms), please leave it at home or keep it with you during the event.
Light snacks and refreshments will be available.
The photo shoot experience is approximately one hour, but we recommend that you allow two hours at the venue – just in case you end up meeting some new friends, hamming it up for the cameras or just taking your sweet time hanging out in our Green Room.
We’ll have a lounge area where you can enjoy light refreshments, groove to our hot DJ and meet new people. After you’re photographed, you’ll be able to upload your fabulous new photos to your Badoo profile. You’ll also receive a sweet parting gift, courtesy of your friends at Badoo.
No. Owning a smartphone is not required.
Feel free to download the app before you arrive, but it’s not required. If you don’t download the app in advance, you’ll be able to download the app once you’ve checked into the event.
If you’d like to explore Badoo before you arrive, then yes – feel free to create a profile before the event. If you don’t have a chance to create your profile in advance, our staff will be happy to assist you with profile creation when you check into the event.
Our top photographers, hair & makeup stylists, wardrobe stylists, our DJ, our awesome event staff, and – of course – lots of other folks who want to meet new people… just like you!
The photos will be uploaded to your Badoo profile and may also appear on The Badoo Project website. You’ll also receive a print of one of your photos at the event.
By participating in the photo shoot, you’ll automatically be eligible to become one of the faces of the Badoo Project. After the three day event, a panel of Badoo judges will decide on 22 of the winners. The other 2 winners will be selected based on popular vote – so make sure you spread the word and get your friends to ‘Like’ your photo on The Badoo Project website! And remember, the earlier you come in for a photo shoot, the more time people will have to vote on your photos!
We will notify the final 24 winners in or around the first week of April 2012.
The final 24 will be selected to appear on billboards and all kinds of media across New York City. Very exciting stuff!
A great experience where you’ll meet new people and have your photo taken by a professional photographer. So just be yourself, have a great time and you just might end up with your own billboard in NYC!